An example of innovation management

    I like the article "Cisco’s CEO on Staying Ahead of Technology Shifts" by John Chambers which you could read at HBR. 

   I would like to mark out this particular thought:

"Great companies are imperiled if they miss a market transition  ...  because ... managers had quit listening to their customers."

What is interesting to see is the way how Cisco adapts to the market changes.

1. R&D process if you are early enough to catch the changes.
2. M&A if you can find a good innovative company 
3. "Spin-in" or a corporate start-up 

   The later is quite interesting because you create a separate company to lead your innovations and treat it as a start-up. When the project ends the people come back to the "mother" company.